DEPARTMENT OF

JOURNALISM & MASS COMMUNICATION

Year of Establishment

Under Graduate-2012
Certificate Program-2021

Programmes Offered

BA (JMC)
PG DIPLOMA (PGDJ)

Certificate Program

Mass Communication: A Tool of Various Dimensions

Dr. Seema Dwivedi
Assistant Professor & Head of the Department

Overview

The importance of Journalism as a career is an attractive option especially for youngsters who have interest in writing and communication and hope to do something for the society. Journalism is not just about writing, it s also about reading and most importantly the ability to express one’s thought on varied topics. The purpose of journalism is thus to provide citizens with the information they need to make the best possible decision about their life, community, society and their government.

Our faculties are committed to provide best teaching and learning experiences to students. Our department promotes excellence in communication, journalism, teaching, training, industry internship, consultancy and research, and we equip the students with basic journalistic skill in different mass media and familiarize them with recent development in mass media.

Objective

1. To initiate a discussion about the power of media and how stories on climate change can either encourage or discourage communities to act.
2. To unfold how critical thinking and constructive journalism can be used to educate communities on climate change and initiate positive action.
3. To develop a set of principles for how youth can use media as a tool to promote climate change education and initiative positive changes.

Outcome
1. A cadre of young people trained on constructive journalism as a key component of media litteracy.
2. A discussion between different stakeholders on how climate change issues can be presented in media to encourage communities to act.
3. A set of principles for how youth can create stories on climate change that will promote climate change education and action.
4. Practical implementation following the workshop: The young participants will be asked to create two stories during COP; one that applies the principles and one that does not. Readers of the two stories will then be asked to describe the feelings that the stories evoked in them. These activities and learnings will be used to adjust and refine the set of principles.
i) Detecting or exposing crime or a serious misdemeanour.
(ii) Protecting public health and safety.
(iii) Preventing the public from being misled by some statement or action of an individual or organisation.

BAJMC

Mr. Amitabh Sharma
Assistant Professor